Google My Business is an online directory, while Google Maps is a service that provides directions. You are responsible for creating and maintaining your Google My Business listing, which helps you show up in peoples’ searches.
Whereas with Google Maps, there’s nothing you need to do to make your business show up on the map. However, it won’t show up with your company’s information unless you list it through GMB.
What if I don’t have a GMB account?
If you don’t have a GMB listing your business will still show up in Maps. However, it won’t give your customers any detailed information about your organization. So, a person can find your location on the map, but they won’t be able to see things like contact information, business hours, or reviews of your business.
How do I know if I have a Google listing for my small business?
If your business is not listed, it will say “claim this business” or “own this business” in Maps. It’s important you claim your listing and verify it, so someone else doesn’t claim it, or tell Google it’s closed. You also want to claim your listing, so that you can provide more details about your company to prospective customers.
What do I need to include in my Google listing?
A complete Google My Business listing contains the following:
Verified business address
Hours of operation
Images of the business
Your listing will still show up if it doesn’t contain all these items. However, if you have a fully optimized listing, this will increase your ranking abilities. GMB listings help build your company’s online presence.
Google Maps and Google My Business work together
Ultimately, the primary difference between the two is that Google Maps will show your business’ location and provide directions on how to get there. Whereas Google My Business will provide all the information, people need to do business with you. However, by having a fully optimized business listing, Google Maps will display more detailed information about your small business.