Social Media Management
Services in Seattle, WA

Social Media Strategy

A strategy is a summary and plan of what you wish to achieve from marketing and how you want to achieve it. It guides your marketing actions and lets you determine if your marketing activities succeed or fail.
A more specific plan has a better chance of success. Detailed plans should highlight what, when, why, and how you post content on your pages. Thus, it would help if you had a strategy before you start creating any content for your pages.
To create an effective strategy for your campaigns, you can ask yourself questions like:

• Who is your target audience?
• How do you want your audience to perceive your brand?
• What platforms will you use?
• What type of content will you share?
• What goals do you hope to achieve?

Account Management

Account management involves how you run a particular account or accounts. Some businesses may settle on one account while others have multiple accounts. However, you can reach a wider audience with multiple accounts on multiple platforms. Some businesses have multiple accounts on a single platform because:

• One account is too busy with customer engagements like complaints may need to run a second account for better communication.
• They have multiple locations or departments.
• They offer varying services and products.

There are numerous ways to manage your account effectively. They include:

• Create and use a strategy
• Use an editorial calendar.
• Engage users and monitor your account activity
• Get professional services from a marketing company like BizIQ.

Social Media Customer Service

Social media customer service is the practice of offering customer support through these channels. Your business can benefit in various ways from social customer service. They include:

You will be where your customers are. A 2016 survey shows that 90% of platform users have engaged directly with the brand. More than 34% of them prefer to use these platforms to engage with brands rather than traditional channels like telephones or email. Your business will be able to engage customers both in Seattle and other places to generate more leads.

A great source of customer information. Your business can gather information like customer feedback, technical questions, and more.

High response speed is absolutely vital, and 69% of customers believe that the first response is a vital pillar of customer service. These platforms facilitate instant messaging or even call features that you can use to respond to customer needs.

Account Growth

Social Media account growth set of activities that help you grow your audience increase your leads and revenues. Some account growth strategies you can use include:

• Provide high-quality content
• Research and listen to customer needs
• Study and learn from the competitor’s strengths and weaknesses
• Get professional services to train you or manage your account.

Advertising

Social media advertising refers to the activities that help create a business product or service awareness to open new charger customers. The goal of this advertising is to grow your marketing customer engagement and revenue.
There are many types of ads depending on the content and platform we use. For example, content-type ads include video ads, audio ads, or image ads. On the other hand, platform arts have Facebook ads, Instagram ads, Pinterest ads, and more.