If you want your small business to keep up with its competitors, investing in video marketing is essential. Video content is taking up more and more online real estate. Companies that invest in it have an advantage over those that...
Target Audience: A target audience consists of all those individuals who are most likely to be interested in whatever product or service you’re selling. That means they’re the customers who have a problem you can solve or a specific need...
So, you’ve decided to expand your small business marketing efforts beyond word-of-mouth. Great! But where do you start? When it comes to online marketing strategy, it’s easy to get lost in the brambles of bad advice. To eliminate confusion, start...
