A Comprehensive Guide to Local SEO in 2021SEO is an overall important aspect of any marketing strategy. However, any good marketer knows that it’s useless to spend millions targeting a general audience. Excellent and effective marketing aims at spending money only on people you view as relevant clients. The most effective form…
Best Marketing Campaign Ideas During the PandemicWhen we rang in 2020, no one knew what the year had in-store for us. No one could’ve predicted that, in mid-March, governors across the country would issue shelter-in-place orders and businesses deemed non-essential would shut down operations. Now, months after the first COVID-19 cases,…
Step-by-Step Guide: How to do SEO on Your OwnSearch engine optimization is the process of improving your website to gain an audience through organic results. SEO does not involve paid advertisements to get traffic; it’s simply ranking in search results. If your site isn’t on the front page of Google, you probably aren’t…
DuckDuckGo vs Google: Everything You Need to KnowWhat is DuckDuckGo? DuckDuckGo is an online search engine whose main selling points to its customers and leverage against its competitors is its simplicity and… By Tyson Copeland
Seven Essential SEO Strategies for Multilocation BusinessesHow Multi-Location SEO Differs Whether a local one or a big corporation with multiple locations, any company requires a local online presence to succeed in… By Tyson Copeland
A Small Business Guide on How to Write a Blog PostMost small businesses have a blog on their website. Whether you had a designer create a site for you or bought a stock template to… By Dorothy Wolden
Seven Ways SEO Can Improve Your Organic Search ResultsAppearing on the first Google pages can have many benefits including a higher ROI for your business. Many searchers often see businesses on the first… By Tyson Copeland
Seven Essential SEO Strategies for FranchisesHow Franchise SEO Differs There has been a change in the behavior and journey of franchise customers. Franchise marketing and operations have to adopt digital… By Dorothy Wolden
Five Proven Ecommerce SEO Strategies That Drive TrafficHow is SEO for E-commerce Different? Most businesses don’t know where to start when it comes to e-commerce SEO, and some get it wrong. So,… By Tyson Copeland
Eight Reasons SEO Services Provide More Profit to Small BusinessAs a small business owner, why should you be concerned with Search Engine Optimization (SEO)? It’s common knowledge that consumers are likely to visit a… By Tyson Copeland
7 Effective SEO Techniques to Drive Organic Traffic in 2021Now, more than ever, it is crucial that you are making your mark in Google Search. Why? Check these numbers out: About 3.5 billion Google… By Rubi Centeno
5 Tips for Marketing Your Service-Based Business in 2021Service-based businesses took a major hit in 2020. With the pandemic driving down foot traffic and more people opting to avoid direct human interaction, local… By Dorothy Wolden
How to Maximize Your Paid Media Through Tough Financial TimesTough economic times hit everyone hard—especially small business owners. Unfortunately, small businesses are often already operating in a lean capacity and there’s not much fat… By Dorothy Wolden
Google Page Experience Update: How to Optimize Your Website in 2021Earlier last year, Google announced its grand plan to begin ranking web pages based on users’ perception of their experiences interacting with them. This update… By Rubi Centeno
The #1 Thing You Can Do in 2021 to Boost Social Media EngagementMost blog posts with this kind of title tease the answer and don’t tell you until the very end. Guess what? This tip is so… By Tyson Copeland
DuckDuckGo vs Google: Everything You Need to KnowWhat is DuckDuckGo? DuckDuckGo is an online search engine whose main selling points to its customers and leverage against its competitors is its simplicity and… By Tyson Copeland
Seven Essential SEO Strategies for Multilocation BusinessesHow Multi-Location SEO Differs Whether a local one or a big corporation with multiple locations, any company requires a local online presence to succeed in… By Tyson Copeland
Seven Ways SEO Can Improve Your Organic Search ResultsAppearing on the first Google pages can have many benefits including a higher ROI for your business. Many searchers often see businesses on the first… By Tyson Copeland
Seven Essential SEO Strategies for FranchisesHow Franchise SEO Differs There has been a change in the behavior and journey of franchise customers. Franchise marketing and operations have to adopt digital… By Dorothy Wolden
Five Proven Ecommerce SEO Strategies That Drive TrafficHow is SEO for E-commerce Different? Most businesses don’t know where to start when it comes to e-commerce SEO, and some get it wrong. So,… By Tyson Copeland
Eight Reasons SEO Services Provide More Profit to Small BusinessAs a small business owner, why should you be concerned with Search Engine Optimization (SEO)? It’s common knowledge that consumers are likely to visit a… By Tyson Copeland
7 Effective SEO Techniques to Drive Organic Traffic in 2021Now, more than ever, it is crucial that you are making your mark in Google Search. Why? Check these numbers out: About 3.5 billion Google… By Rubi Centeno
Google Page Experience Update: How to Optimize Your Website in 2021Earlier last year, Google announced its grand plan to begin ranking web pages based on users’ perception of their experiences interacting with them. This update… By Rubi Centeno
What is the Best Way to Get SEO at a Reasonable PriceIn the modern era, when someone is looking for products and services, they tend to turn to the internet for help. They will visit a… By Tyson Copeland
7 Ways to Improve Your Local SEO Right NowStatistics show that 46% of searches on Google are for local businesses. Customers search for the best services and products near them. They need answers,… By Tyson Copeland
A Comprehensive Guide to Local SEO in 2021SEO is an overall important aspect of any marketing strategy. However, any good marketer knows that it’s useless to spend millions targeting a general audience.… By Rubi Centeno
How to Use Google Trends to Find Season Keyword TrendsIn today’s era, the vast majority of people use the internet when they are looking for products and services. Therefore, it is important for everyone… By Tyson Copeland
A Complete Local SEO Checklist for Small BusinessesIs your business visible to your customers? Let’s say you run a restaurant. There are plenty of restaurants out there, and keying in, let’s say,… By Dorothy Wolden
10 Local and Affordable SEO Strategies for Small BusinessesWhat is Local SEO? SEO stands for search engine optimization. It focuses on the strategies and activities that boost your visibility on a global level.… By Tyson Copeland
A Simple Guide to Optimization for Local SearchIn the ever-evolving digital world, all businesses should strive to digitize their processes to survive the competition. Creating an online presence is the first step… By Tyson Copeland
7 Ways to Improve Your Local SEO Right NowStatistics show that 46% of searches on Google are for local businesses. Customers search for the best services and products near them. They need answers,… By Tyson Copeland
A Comprehensive Guide to Local SEO in 2021SEO is an overall important aspect of any marketing strategy. However, any good marketer knows that it’s useless to spend millions targeting a general audience.… By Rubi Centeno
100 Hottest Keywords for Local Roofing CompaniesIn today’s world, digital marketing is one of the cornerstones of every advertising campaign. Including roofing, when someone is looking for products or services, they… By Tyson Copeland
The Ultimate Local SEO Strategy for Small Business OwnersIn today’s era, it is critical to have a strong online presence. The reality is that when people are looking for products and services, they… By Tyson Copeland
Ideas for Marketing Your Roofing Company That Small Business Owners Should Try TodayWhen operating and marketing your roofing business, finding leads can be a major challenge. Luckily, there are multiple ideas you can implement to ensure a… By Dorothy Wolden
Start Planning Your Holiday Season Campaigns NowThe holiday season is always an important time for retailers and an opportunity to bolster sales before the end of the year. This year has… By Dorothy Wolden
Best Marketing Campaign Ideas During the PandemicWhen we rang in 2020, no one knew what the year had in-store for us. No one could’ve predicted that, in mid-March, governors across the… By Dorothy Wolden
Are You Ready for What’s Next? Post-COVID-19 Marketing Strategies for Your RelaunchGet ready for the new norm. Life after COVID-19 is going to be different. How? Well, that remains to be seen—at least until there’s some… By Dorothy Wolden
How to Do Local SEO and Drive More Foot-Traffic to Your BusinessWhile organic SEO helps to improve your website’s visibility on a global scale, local SEO involves optimizing for local search. Essentially, local SEO is designed… By Tyson Copeland
Best Marketing Campaign Ideas During the PandemicWhen we rang in 2020, no one knew what the year had in-store for us. No one could’ve predicted that, in mid-March, governors across the… By Dorothy Wolden
8 Ideas for a Successful Small Business Saturday in 2019Are you planning something big for this year’s Small Business Saturday? If not, you ought to! Below are some compelling reasons for why you should… By Tyson Copeland
Are Google My Business accounts free? What we know about the Google My Business consumer survey. Last month, Google My Business sent out a mysterious survey to some of its… By Kandice Tyler
Is Google+ Shutting Down For Small Businesses in 2019?Yes, Google + is shutting down for everyone, including your small business. Originally, the tech giant had planned to just shut down the consumer version… By Annette Sugden
How Amazon’s Alexa is Changing Small BusinessWith smart speakers and digital assistants like Amazon’s Alexa and Google Digital Assistant, there’s no doubt that voice search and AI are quickly changing online… By Annette Sugden
2018 Top 3 Google Updates that Impact Small Business The word ‘Google’ paired with ‘Update’ has the potential to strike fear into the hearts of SEOs and marketers everywhere. Let’s face it. The… By Dorothy Wolden
Google Rebrands Adwords, DoubleClick and MoreGoodbye Adwords. Hello Google Ads. This past week, Google announced something major. I know. I know. I know. Google is always announcing something. Often what… By Annette Sugden
Google Announces New Help for Service Area Business ListingsIt looks like Google is ready to give some love to service area businesses after all. For nearly 2 months now some service area businesses… By Annette Sugden
Google My Business Removes Business Hours for Some CategoriesIn what continues to be a whirlwind of a week for Google My Business updates, our talented team of GMB sleuths (aka our Local Listings… By Dorothy Wolden
Update: Google Expands Menu Feature to Services BusinessLast Thursday, our Local Listings Department noticed something interesting with a few of our clients’ Google My Business profiles in the form of the ability… By Annette Sugden
Google Adds Services to Menu Area of Google Maps AppGoogle seems to be slowly rolling out or testing a new Google My Business feature. At about 10 am this morning, Local Listings Specialist Team… By Annette Sugden
Reviews and All User Generated Content Mysteriously Vanish From GoogleSometime Thursday, March 15, 2018, all user-generated content seemed to have mysteriously disappeared from Google and Google has no idea where it went or what… By Annette Sugden
How to Maximize Your Paid Media Through Tough Financial TimesTough economic times hit everyone hard—especially small business owners. Unfortunately, small businesses are often already operating in a lean capacity and there’s not much fat… By Dorothy Wolden
What is PPC Management and Do I Need to Run Paid Ads?Your online presence is vital to your business success. Search engine optimization is one way to get traffic to your website. Users go to a… By Dorothy Wolden
How to Advertise on Google and Get an ROIGoogle Ads allow you to show your ads to the right people, in the right place and at the right time. By targeting adverts for… By Müge Jones
SEO vs PPC, Which is Better for Achieving my Business GoalsSmall business owners like you want to know which is better, SEO or PPC? After all you may have heard that SEO takes a long… By Rubi Centeno
How to Run a Successful Display Ad Retargeting CampaignFor online businesses, conversion rates are a matter of life and death. According to a recent article from Forbes, the average conversion rate is only… By Müge Jones
How Does Pay-Per-Click Advertising Work & Should I Do It?Paid search is a digital marketing technique that allows advertisers to display ads on search engines such as Google or Bing. Apart from pay-per-click, other… By Müge Jones
4 Things to Look for When Choosing a Google Ads Management AgencyAs you shape your digital marketing strategy, you will consider the various options available to you. You will also look for ways to get the… By Müge Jones
6 Carpet Cleaning Marketing Ideas That WorkConsidering the number of residences and offices that have carpets, there is no doubt that the demand for carpet cleaning services is high and will… By Kandice Tyler
6 Car Dealership Marketing Ideas That WorkIn 2019 the automotive industry in the US grossed $752 billion in output. The market is also incredibly competitive, with many car dealers jostling for… By Kandice Tyler
Common Google & Facebook Ad’s Abbreviation MeaningsMarketing has become very dynamic. While there was a time when billboards, print media, and TV commercials could do all the work to sell products,… By Dorothy Wolden
5 Landscaping Marketing Ideas That WorkLandscaping is a thriving business that attracts many new entrepreneurs each year. It has continued to grow every year, and in 2019 alone the industry’s… By Tyson Copeland
Why PPC & SEO Are Better Together [2020 Update]Online marketing is a system in which there is arguably no such thing as overkill. Certainly, there is more than enough room for discussion and… By Müge Jones
