SEO Basics: How Keywords Help Your Business Get Found OnlineYou’ve heard it before: Your website needs keywords! But what are keywords, and why can’t Search Engine Optimizers stop talking about them? Put simply, keywords are the words you use... Sep 16, 2015 by Lexi St. Laurent
The Evolution of Word of Mouth92% of respondents reported that a positive recommendation from a friend, family member, or someone they trust is the biggest influence on whether they buy a product or service In... Sep 13, 2015 by Lexi St. Laurent
3 Steps to Getting Started on Facebook The Right WayWith an average of 1.37 billion daily active users, and 2.07 billion monthly active users in 2017, Facebook is a valuable tool for any business. In fact, as of last... Jul 24, 2015 by Lexi St. Laurent
The Importance of a Google Plus Local Page to your Small BusinessWe’ve told you how online reviews are the new word of mouth for businesses. More and more consumers flock to online review sites before patronizing any type of local business.... May 4, 2015 by Lexi St. Laurent
The Importance of Accurate and Consistent Local Directory ListingsIf you have a small business, whether or not you have a website or are doing any type of local online marketing, your business probably already has an online presence.... Feb 9, 2015 by Annette Sugden
3 New Google My Business Updates to Watch Out For in 2018Google is currently testing at least 3 new possible Google My Business features that we hope they will make widely available soon. They include new developments when it comes to... Sep 19, 2018 by Annette Sugden
Google Approves Transfers of Rejected Google My Business Ownership RequestsToday, BizIQ Local Listings Supervisor Danni Petersen, came into the BizIQ Marketing Office and gave me some news about Google and transferring ownership of Google My Business Listings that I... Sep 17, 2018 by Annette Sugden
How to Fight Spam and Fake Listings on Google MapsFake businesses listings on Google Maps and Google, in general, are a huge problem for small businesses. Virtual offices, fake locations, and lead generation companies are making it harder and... Aug 28, 2018 by Annette Sugden
How to Tell if That Google Listing Service is a ScamIf you’re a small business owner, you receive an enormous number of phone calls about your listing on Google. One of our clients shared with their account manager that they... Aug 13, 2018 by Annette Sugden
What to Do About Multiple Google My Business Listing SuspensionsRecently, a visitor to our website asked a great question about getting Google My Business listings reinstated following repeated suspensions. We offer a number of tips and tricks on pinpointing... Aug 9, 2018 by Lexi St. Laurent
Descriptions Are Back in Google My BusinessA long time ago, in an internet far, far away, business owners could enter a description of their business in an old version of Google Plus for businesses called Google... Aug 7, 2018 by Annette Sugden
What Are Google Beacons and Why Did I Get One?Google has been testing a Beacon program for businesses using Google Adwords (soon to be renamed Google Ads in July 2018) with a location extension. Officially your business must request... Jul 2, 2018 by Annette Sugden
Google Announces New Help for Service Area Businesses ListingsIt looks like Google is ready to give some love to service area businesses after all. For nearly 2 months now some service area businesses as well as the digital... Jun 15, 2018 by Annette Sugden
7 Reasons Your Google My Business Listing Was SuspendedIf you’re wondering why Google suspended your Google My Business listing, and what you can do to get it back or if your business’ online presence will be damaged, you’re... Apr 13, 2018 by Tim Mechling
Why Your Inaccurate Online Listings Are Costing You CustomersImagine you and your spouse or a friend are trying to decide where to go for dinner so you go online and find a restaurant with great reviews, so you... Apr 11, 2018 by Annette Sugden
Google Adds Services to Menu Area of Google Maps AppGoogle seems to be slowly rolling out or testing a new Google My Business feature. At about 10 am this morning, Local Listings Specialist Team Lead, Cassidee Gregory noticed something... Mar 29, 2018 by Annette Sugden
How are Your Customers Really Using Google?Tailoring your small business’ web presence to the way your potential customers are using Google can help them find you – instead of your competition. It’s no secret that the... Mar 7, 2018 by Lexi St. Laurent
How Amazon’s Alexa is Changing Small BusinessWith smart speakers and digital assistants like Amazon’s Alexa and Google Digital Assistant, there’s no doubt that voice search and AI are quickly changing online marketing for small business. A... Aug 11, 2018 by Annette Sugden
2018 Top 3 Google Updates that Impact Small BusinessThe word ‘Google’ paired with ‘Update’ has the potential to strike fear into the hearts of SEOs and marketers everywhere. Let’s face it. The search giant is known for throwing... Aug 8, 2018 by Lexi St. Laurent
Google Rebrands Adwords, DoubleClick and MoreGoodbye Adwords. Hello Google Ads. This past week, Google announced something major. I know. I know. I know. Google is always announcing something. Often what they’re communicating is important. Sometimes... Jul 7, 2018 by Annette Sugden
Google Announces New Help for Service Area Businesses ListingsIt looks like Google is ready to give some love to service area businesses after all. For nearly 2 months now some service area businesses as well as the digital... Jun 15, 2018 by Annette Sugden
Google My Business Removes Business Hours for Some CategoriesIn what continues to be a whirlwind of a week for Google My Business updates, our talented team of GMB sleuths (aka our Local Listings Specialists) have once again noticed... Apr 5, 2018 by Lexi St. Laurent
Update: Google Expands Menu Feature to Services BusinessLast Thursday, our Local Listings Department noticed something interesting with a few of our clients’ Google My Business profiles in the form of the ability to add services from the... Apr 4, 2018 by Annette Sugden
Google Adds Services to Menu Area of Google Maps AppGoogle seems to be slowly rolling out or testing a new Google My Business feature. At about 10 am this morning, Local Listings Specialist Team Lead, Cassidee Gregory noticed something... Mar 29, 2018 by Annette Sugden
Reviews and All User Generated Content Mysteriously Vanish From GoogleSometime Thursday, March 15, 2018, all user-generated content seemed to have mysteriously disappeared from Google and Google has no idea where it went or what happened. That means no customer... Mar 15, 2018 by Annette Sugden
The Google Chrome Site Not Secure Warning is ComingIn July of 2018, Google will release a new version of the popular Chrome web browser that will display a warning designed to make your website visitors think twice before... Mar 4, 2018 by Annette Sugden
Why Your Small Business Can’t Afford to Ignore Google Questions & AnswersYou may or not remember, but back in August of 2017, Google rolled out a feature on the Google Maps app for Android called Google Places Questions & Answers. It... Feb 25, 2018 by Annette Sugden
Google Chrome’s Ad-Blocker Won’t Destroy Your PPCIf you’ve been watching the news or reading it online, you may have seen something about Google, yes, Google, launching an ad blocker in its Google Chrome Internet browser. What... Feb 19, 2018 by Annette Sugden
How to Thrive After the Facebook News Feed Algorithm UpdateIf you’ve been anywhere near Facebook recently, you’ve probably noticed a few alarming headlines popping up about a recent change to the algorithm that controls what you see in your... Jan 18, 2018 by Lexi St. Laurent
Google Rebrands Adwords, DoubleClick and MoreGoodbye Adwords. Hello Google Ads. This past week, Google announced something major. I know. I know. I know. Google is always announcing something. Often what they’re communicating is important. Sometimes... Jul 7, 2018 by Annette Sugden
How to See Your Competitor’s Facebook AdsFacebook giant is taking a giant step forward and increasing its advertising transparency and user accountability efforts. They have recently introduced a tool that will allow users to see all... Jul 5, 2018 by Brittanie Sisson
The Anatomy of a Search Engine Results Page (SERP)Understanding the anatomy of a search results page and the different aspects of what your audience is seeing when they use Google is the first step to crafting a successful PPC... Jun 27, 2018 by Rhys Saxton
Facebook Ads 101: What is Persona TargetingWith over two billion monthly active users, Facebook advertising is a great addition to your marketing mix. There are many different ways to reach people on Facebook but one of... Jun 25, 2018 by Brittanie Sisson
Going Once, Going Twice – How Google Auctions Ad SpaceLearn how to make sure your PPC ads get to the top, so you can start generating real results from your investment in a paid media strategy. You might assume... May 3, 2018 by Rhys Saxton
How to Choose the Right AdWords Strategy for Your BusinessGet to know the three most common Google AdWords strategies designed to increase exposure and bring in more leads to your business. When you think of ads on Google, you... Apr 25, 2018 by Rhys Saxton
5 Ways You Might be Wasting Money with AdWords ExpressAdwords Express might not be the best pay-per-click solution for your business. In fact, you could be wasting more money than you realize. If your small business does any... Mar 19, 2018 by Lexi St. Laurent
Google Chrome’s Ad-Blocker Won’t Destroy Your PPCIf you’ve been watching the news or reading it online, you may have seen something about Google, yes, Google, launching an ad blocker in its Google Chrome Internet browser. What... Feb 19, 2018 by Annette Sugden
What to Do When You Don’t Show Up on GoogleHave you ever Googled yourself? Be honest. Most of us have done it at least once, and if you’re like most business owners, you’ve probably searched for your business on... Feb 1, 2018 by Lexi St. Laurent
Google Home Services: Why Small Businesses Need to Pay AttentionAs the owner of a small business, you’re obviously strapped for time. If you can’t keep up with all the changes and new products Google has for both users and... Aug 18, 2017 by Annette Sugden
